“No longer is it Ryan’s or Buffet’s or what have you. “Ovation Brands is now our family,” Wedo said. The company claims it serves 100 million guests a year.Ī store opening in Albemarle, N.C., will become the Main Street concept lab that features 11 food stations. “We are a very big company all situated in friendly Greer, South Carolina and I am thrilled to be here today,” Wedo said. The company has restaurants in 37 states with 342 locations and 18,000 employees. Ovation Brands is parent company to Ryan’s, HomeTown Buffet, Old Country Buffet, Country Buffet, Fire Mountain and Tahoe Joe’s Famous Steakhouse. Greer Mayor Pro Tem Wayne Griffin read a proclamation claiming Oct. We are now at a different place, in a different time for our company.” “We are going from closing stores to opening stores. “We are going from maintaining to growing our brand,” Wedo said. The announcement and unveiling of the new corporate logo took place at the corporate headquarters on Lancaster Street behind Ryan’s. We have six brands around the country and if we are not causing our guests to give a round of applause on each restaurant that they visit, then we are not doing our job,” CEO Anthony Wedo said. With a resounding applause as a backdrop Ovations Brands was launched today that signaled an end to Buffets, Inc., ironically on the 30 th anniversary of the former brand. Albemarle, N.C., when it opens soon, will be the concept's brand lab. Seven restaurants in Denver launched the concept earlier. CEO Anthony Wedo emphasized the branding included a new culture of family.Įleven food stations comprise the Main Street concept of Ovations Brands. Ovation Brands employees pose for a "team" photo. CEO Anthony Wedo and Griffin share a humorous moment at the unveiling of the brand and logo. Greer Mayor Pro Tem Wayne Griffin read a proclamation designating October 30 as Ovation Brands Day. It emerged in 2009, but filed for bankruptcy again in 2012, with nearly 500 restaurants.CEO Anthony Wedo shows the Ovation Brands logo on his shirt signaling a new era for the Greer-headquartered restaurant chain. By 2008, the company went into bankruptcy the first time. which created a 675-unit buffet giant, but left the company with enormous debt, according to NRN. Ovation’s roots date to 2006, with the merger of Buffets Inc. The remaining buffet brands have been given a “Main Street” theme, where different types of menu options are offered at different stations under their own sub-brands Ryan’s has been rebranded to focus on the company’s Southern heritage, or “Southern family goodness,” Wedo said. We now feature individually-made, fresh for you entrees, but still offer all you can eat variety, which combined, represents an awesome consumer value,” Wedo told NRN. “We’ve pioneered a new segment in our category we like to call family casual. Wedo took over Buffet Inc., in 2012 as it was emerging from its second bankruptcy and led its brand reinvention. We are looking for investment partners ready to grow with us,” said Wedo. We are now poised to expand our reinvention to other markets. “We have proven that our reinvention works and have demonstrated incredible success. The company has reached a point where it needs additional investment to continue what Wedo calls it’s reinvention. Ovation Brands owns Ryan’s, Home Town Buffet, Old Country Buffet, Country Buffet and Fire Mountain and an upscale casual brand – Tahoe Joe’s Famous Steakhouse. “The primary mission is to help existing investors monetize their investment and get more capital into the enterprise,” Wedo said. Ovation CEO Anthony Wedo told Nation’s Restaurant News, there are “several interested parties,” but it’s too early to say whether the company will be sold. Ovation Brands Inc., a Greer-headquartered owner of Ryan’s and four other buffet brands, has announced it has hired financial advisors Duff & Phelps to assist in a possible sale of the business. Ovation Brands CEO Anthony Wedo announced he hiring of financial advisers to assist in possible sale of Ryan's and other buffet properties.
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